About Us

Hello!  I’m Gemma and I’m the owners of Brides at Waterfields.  You are one of the luckiest brides around as you have the most incredible collection of wedding dresses to choose from at Waterfields.  

Our boutique is currently located in Exeter but our journey helping brides finding their dream dress started a long time ago. Scroll down to find out more!

TORQUAY

Opening in 1992, Brides at Waterfields is the longest established bridal shop in Torquay. After working with the previous owner, Sheila, Gemma, and her mum took over in 2016 maintaining a wonderful relationship with Sheila who still pops in for a visit to see the latest updates and styles coming in. In September 2023 we decided to merge Torquay Waterfields to our second boutique in Exeter where you can find a modernise boutique were we believe we are able to provide a more comfortable and luxurious experience to our brides.

We used to have over 100 dresses in size 8-28, an one-to-one consultation with one of our bridal stylists and exclusive use of the shop.  Our Torquay dresses had a range from classic and timeless to romantic and lacey alongside breath-taking satin gowns.

 

EXETER

Exeter Waterfields is the newest bridal shop in Exeter. After opening in January 2022, we have already expanded and have opened a second bridal suite within the boutique. During your bridal appointment you will have a one-to-one consultation with your own knowledgeable, fun bridal stylist who will help you every step of the way. All our dresses are handpicked to make you look incredible and feel your best self on your wedding day. When booking your appointment, you will have the choice of either the Blossom or Wisteria suite.

Blossom Suite

The Blossom suite has dresses priced £1499 and under with dresses mainly from Stella York and Sincerity Bridal.

During your appointment you will be surrounded by beautiful dresses at an affordable price but if there are dresses you like from the Wisteria suite, we can bring them down for you to try on.

Wisteria Suite

The Wisteria suite is our premium collection of dresses up to £3000. You’ll find stunning dresses from designers such as Milla Nova, Eva Lendel and Madi Lane.

If you’re looking for an elegant showstopper or a relaxed, modern boho style, the Wisteria suite is for you.

Meet the team

Gemma 

I have the BIGGEST passion for creating the perfect look for the bride.  We have such a laugh in the shop and we put all out efforts to take the stress out of finding them their dream dress.  In my private time, I love eating out, holidays with my husband and our two rescue cats.   I also love Disney, David Bowie and disaster films!

Heather 

I have inherited the name “Mummy Waterfields” as I feel like I nowhave hundreds of new daughters and really love taking care of their precious dresses from start to finish.  One of my favourite things to do is to pull out a “Wild Card” and surprise a bride with something completely out of the box.  When I’m not in the shop, I love to play cards, cook for my family and also take my cockapoo “Noodle” for a walk down the beach.

The history

There is an amazing history with Brides at Waterfields as it all started with a local lady, Sheila Rice, who established the business in 1992.  I was very fortunate to have worked with Sheila before me and my mum took over as we have formed a wonderful relationship and she still comes to visit us to see the latest updates and styles coming in (and for a good natter).

Hundreds and hundreds of brides will have passed through our doors and we can’t wait to continue the amazing legacy of Waterfields.